Bobson Pure Japanese Denim

If you've read any of my style related posts (which comprises 0.001% of this blog--so really, far cry) you'd know that I put comfort over fashion. I'm a pretty modern girl in terms of fashion: minimalist and functional. In this time and age where people wear all sorts of crazy costumes (thanks alot, Lady Gaga) all the more I appreciate simple designs, topped with premium quality. I've found all of that in Bobson, a pure Japanese denim brand.

The photo above is of me, clad in Bobson head to ankle: sky blue baseball shirt, Blue Natsumi jeggings and Bobson dafuru (duffel) bag.

Bobson's signature effortless classic style goes back to 1969, when the company was founded by Toshiharu Ozaki in Okayama, Japan. The company first produced work wear and school uniforms and eventually transitioned to jeans. It's come a long way since then, in terms of success and geography. Specifically, they have graced my humble city, Cagayan de Oro, with their presence and I can't wait to give you guys a digi-tour! So without further ado, here are the interiors.

This is Bobson's first ever boutique in the Philippines. The interiors are postmodern and incorporates the essence of the brand. It's clean, minimalist and very fresh.

Their attendants are very accommodating, they really focus on catering your needs and finding the best deals for you. They are well aware of the uniqueness of each type of jeans and are trained to be able tot tell which pair is the most suitable for you.

At first glance, you can tell they celebrate their roots--with the Bobson logo written in Katakana etched in their denim jeans, the Japanese flag as background for their logo, a classic Geisha as the face of the brand. But what really sets Bobson apart from other denim brands is their Geisha-like determination to excel in their craft. With this philosophy, they've developed their own Denim DNA that features a neat, clean finish combined with strong construction and durability.

You can visit the boutique at the Ground Floor of The Limketkai Mall Cagayan de Oro City. It's beside Giordano and just across Teranova. Check out the latest on their social media accounts: Facebook, Twitter, Instagram.